What is Magento?

Magento is open source ecommerce Shopping Cart software unlashed on March 31, 2008. Magento commerce was created by Varien, building on impressive feature set and components of industry standard, Zend Framework, thus providing a functional and standardized architecture and extended PHP features.

Magento ecommerce is under open source license, making the code accessible to Magento developers around the globe. This gives a birth to an important and very dynamic Magento community on the web.

Magento is one of the most advance feature-rich ecommerce shopping cart software that you can use for your online store development. Magento built on open source technology that provides flexibility to merchants to control over the functionality, content and the look of their Magento ecommerce store. Magento commerce comes in two different packages:

  • The Community Edition
  • Enterprise Edition

As Magento Development Company we work on both Edition and also suggest which version is best compatible for your organization. The Magento Community Edition is free to download but it does have some limitation, at other hand Magento Enterprise Edition has more advance feature but it requires yearly license fee.

Why Use Magento?

Let’s look some of the Best features of Magento Commerce which we think will be beneficial for your Magento Store:

  • Support for Multiple Currency
  • Support for Multiple Payment option
  • Display Related Products and Discount Code
  • Ability to import and export huge product Data
  • Searching product with different criteria
  • Built in SEO functionality, Tag, Title, Description, Clean Urls, SEO friendly HTML Code, Site navigation
  • History details of Customer accounts and order
  • Flexibility to control multiple Website through one admin panel
  • Support SSL Security for All Order
  • Detail report option for Sales, tax, coupon usage etc
  • Product comparison and product review
  • Multiple image per product and product image zoom-in capability

Those are some excellent feature of Magento Shopping Cart. Some are the feature are only available for enterprise version.